As we go into a new year, most people are resetting their goals, retargeting their business, and creating marketing plans. Good companies are making sure they learn from the mistakes of the past and don’t repeat them. However, the very best aren’t just learning from their own mistakes, they’re avoiding mistakes others have made as well. Small businesses don’t have much room for error because they have fewer resources and personnel. Here are 8 small business mistakes that you cannot afford to make this year. 1. Not Having a Marketing Plan If you’re going to succeed, you need a clear...
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