Business advice
Maximizing the Web for Your Business
We’ve definitely learned in the last year that digital marketing is essential if your business is going to survive significant disruptions. Companies such as Bubbles and Balm, who were previously hesitant to grow their online presence, found a digital pivot crucial to survival in 2020.
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Why Not All Customers Are a Good Fit for Your Business
We have all heard the mantra, “The customer is always right.” Originally coined by Harry Gordon Selfridge in 1909, the logic behind this business philosophy is to instill a sense of good accountability towards customers. Many companies still use this principle and build their business models around it.
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Services for Website Creation
As a small business owner, if you’re going to create a website you probably want something that is simple to understand and easy to use. However, you also want to make sure it’s customizable enough that your website will match your brand. That’s where website builder services come in.
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Beat Burnout: Tips to Run Your Biz Without Burning Out
No one wants to be depleted of energy, motivation, and enthusiasm. But it happens. Burnout affects anyone; even the most passionate and strong-willed entrepreneurs are not immune to it. A Business Insider article on depression in the startup community, 50 percent of the general population of business owners experience burnout.
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3 No-Nonsense Ways to Get More Customers for Your Car Shop
According to the 2019 statistics, there are about 35.7 million vehicles registered across Canada. And all of these vehicles require regular tuning and maintenance to remain in top shape and to prevent accidents.
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Types of Buyers & How Understanding Them Could Transform Your Business
Why is it important for business owners to understand their buyers? Well, knowing who your buyers are, where they are located, and what they want helps you come up with effective strategies to deliver their services to them. It’s also crucial to understand their purchasing behaviour. The more you pay attention to their needs and...
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Is managing and tracking pages for your business getting overwhelming? For many business owners, shuffling through multiple platforms for different purposes is tedious and time-consuming.
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Google My Business is a crucial marketing tool for most small businesses, and if it’s not working you’re losing customers. If you’ve received an email or discovered that your account is suspended, getting it resolved quickly is a top priority.
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In March, when things started to shut down in Canada, many people assumed it would be a matter of weeks before things were back to normal. That has not been the case – months later, most areas are still closed and many nations continue to experience increases in detected cases.
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When Brian Dean first started on YouTube, he was completely at a loss about what to do. He knew it was essential to rank well on YouTube because it’s the second-largest search engine behind Google. He knew that great videos could get amazing traction and even go viral, which really helps your brand and your...
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