Internet marketing
How to Develop a Strong Marketing Strategy
As a small business owner, you always need to do more with less. Unlike larger companies, you don’t have a big budget or a lot of room for error. Instead, you need clear strategies that you know are going to deliver results. Your marketing strategy is one of the most important plans you’ll ever develop....
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The Top 12 Advantages of Internet Marketing For Your Small Business
It’s not surprising that 92% of business owners believe that having a website is the most effective way to pursue digital marketing. After all, your website serves as your online storefront. However, not every business owner understands the importance of internet marketing as an overall strategy. Your website needs to be more than an online...
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Landing page is an important tool in turning page visitors into paying customers. A great landing page informs, persuades, and excites prospective customers about your offers. At a glance, landing pages seem so easy to make — until you track your data and find out that none of the dozens of pages you put out...
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There’s only so much you can do on your website to get more traffic and increase user’s awareness of your brand. To widen your reach across the internet and make it easier for your target customers to find you, applying the best practices for off-page SEO is a must.
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When Brian Dean first started on YouTube, he was completely at a loss about what to do. He knew it was essential to rank well on YouTube because it’s the second-largest search engine behind Google. He knew that great videos could get amazing traction and even go viral, which really helps your brand and your...
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As a small business owner, it may feel like there’s simply too much to do. You need to manage your business and grow your products and services, but that means little if people aren’t aware of your business. The good news is that online marketing strategies can make your job easier. Being able to reach...
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How do you rank highly on Google? It’s a million-dollar question – literally – because ranking on the first page of Google means getting access to at least 75% of clicks. Being on page 2 or below is the same as not being found at all, in most cases.
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There’s no doubt that video marketing is one of the most important ways to reach your audience today. Not only is it a great way to get attention, but videos also boast excellent engagement and conversion abilities as well.
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Search Engine Optimization (SEO) changes every day, and going into 2020 businesses are facing some of the biggest changes in SEO ever. New technology is changing how consumers search, which means that companies have to adapt or lose out on crucial search traffic.
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Search Engine Optimization (SEO) can be a trick subject. After all, Google puts out thousands of changes to their algorithm every year, and at least a dozen of those are major updates. They can impact your ranking overnight. How can you avoid being subject to the ups and downs of Google’s ranking adjustments? Simple: focus...
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