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January 5, 2022
What Advertising Does and Doesn’t Do: Busting Common Myths
Advertising is one of the most common ways that businesses raise awareness about their company, products, and services. However, not all business owners understand the benefits and drawbacks of using advertising as a primary marketing method.
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5 Restaurant Website Design Tips To Help Grow Your Business
The restaurant industry is a very competitive space. Although some people think that the success of a restaurant is solely based on things like the quality of the food and customer service, that isn’t the case at all. Something as seemingly simple as a website can really make or break the success of a restaurant.
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8 Things To Ask A Professional Website Designer Before Hiring
For lots of business owners, looking for a professional web designer can be an intimidating task. With so many options, it can be difficult to understand what you should be looking for. Fortunately, there are some things you can ask during the process that can help you get a better understanding of what you can...
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Is Advertising a Variable Cost?
Budgeting for advertising is a challenge. It seems that the amount you spend on advertising changes frequently. Sometimes you can control these changes, such as running more or fewer ads. Other times you cannot, as the costs of advertising can simply increase.
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How Advertising Works to Build Your Brand
Advertising is an important part of your marketing strategy. You use marketing to attract your audience over the long term, but advertising helps draw their attention to your company over the short term.
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Custom Websites vs. Templates: Which Is Right For You?
Paying someone to design a website for your business is a pretty big step, and it’s one that should be taken very seriously. However, it can also be difficult to understand which kind of website makes the most sense for your business. Websites are either custom or designed from a template, and both methods have...
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Are Advertising and Marketing the Same Thing? And Other Misconceptions
There are a lot of misunderstandings about advertising among small business owners. These myths can affect how well you market your business and how effective your advertising is. Being able to advertise your business to the right audience without breaking the bank is essential if you’re going to succeed. That means you need to know...
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