Content Marketing
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If you’ve ever been in a position to hire a company you want to perform a service for you, you likely know simply hopping on a search engine can be quite overwhelming. Sure, Google might give you options, but how do you know you’re hiring the best choice?
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Content marketing is essential for any business. Whether it’s written, video, or images, the content you share with your prospects and customers helps define the image your brand has in the world.
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Internet marketing is one of the most effective ways to grow your business and increase your revenue. You can use these strategies to attract new customers and turn them into loyal customers.
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How Content Marketing For Manufacturers Differs From Other Industries
Creating content has become the cornerstone of many marketing strategies. In fact, 93% of marketers in the B2B space use content as a part of their strategy. Needless to say, publishing high-quality content can help businesses attract leads and convert them into customers. However, as a manufacturing business, you’ve probably noticed that creating content isn’t...
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Content continues to be king, but the term “content” has expanded to include a lot of media that many small businesses don’t think about. Today, you’re not just writing blog posts. You’re also interacting on social media, creating and sharing videos, making infographics, writing white papers and research reports, and more.
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There is so much content throughout the Internet. Business owners -- both new and old -- may wonder: how does Google sort it all? If you know the basics of website SEO, you want to be relevant and organic and an authority for your industry.
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Mother Nature gives us four seasons. Brick-and-mortar grocery stores notice the variations in seasonal products, and improve sales by using different colour schemes and marketing campaigns. Even if you don’t deal in produce, are you missing a prime opportunity by failing to include seasonal SEO in your marketing strategy?
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Infographics are beneficial for many reasons when creating content designed to promote a business. The use of charts, tables or graphs from a reliable source helps establish credibility. They also help legitimize a business as being an expert on a subject.
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business blog in Canada
If you're the author of a business blog in Canada, your goal should be to promote it to the general public. The best way to do so is by trying to boost your blog's rankings on search engines. If you want better rankings for your blog through popular search engines such as Google, Yahoo and...
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