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The Direct mail advertising is one of the most traditional forms of advertising. Various marketing materials, including brochures, catalogs, postcards, newsletters, and flyers were used for decades. These approaches used to have some success and a relatively good return on investment (ROI). Direct mail promised low initial capital, high distribution, and strong returns.Read More

The pandemic that swept the world throughout 2020 and 2021 changed a lot of the business landscape. There are ways in which we’ll eventually get “back to normal,” but some things have changed for good.Read More

In today’s competitive market more and more people are going to the internet to seek information about companies and organizations. Consumers are doing their research long before they contact a business about goods and services. At the moment there is a growing trend for consumers to ensure they recognize a business through internet research before they reach out as a potential customer.Read More

Infographics are beneficial for many reasons when creating content designed to promote a business. The use of charts, tables or graphs from a reliable source helps establish credibility. They also help legitimize a business as being an expert on a subject.Read More

Are you getting ready to create a new website? Congratulations! A website is one of the most important digital marketing tools a small business can have. You’re probably overwhelmed by all of the choices and technical details. There’s a lot to think about and you’ll need to decide how to design and brand your website. However, today we’re keeping things simple.Read More

Owning a website is more than just ensuring that your page loads quickly and appears professional. You also need to make sure it does not contain damaged links and is free from errors. The thought of a major website error can be daunting. For business owners especially, even just a minute of website down could mean loss of sales and revenue.Read More

Local SEO Search Inc. responds to the needs of Toronto and GTA children through our annual back-to-school backpack campaign. We provide deserving students with backpacks filled with supplies to equip them for the school year.Read More

Giving businesses a sales call is one of the most effective ways of converting potential customers into paying ones. Below are a few tips to transform a call into a sale, whether you are cold-calling prospective client, “warm calling” a pre-generated lead, or sealing the deal with a face-to-face meeting.Read More

The online world can be a lucrative one if you play your cards right, but it can also be deadly to your business, should you make a mistake or two. Keep in mind that search engines are very tricky, and you may not know that you are breaking a strict regulation, resulting in a penalty.Read More