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For most business, including dental and medical practices, online marketing gives the best return on investment (ROI). Now that cell phone searches far exceed computer searches, to have your business search engine optimized (SEO) for both is a wise decision.Read More

How many times have we heard that phrase? Does this also apply for SEO strategies? Which old tactics worked in the past and do they still hold in true for your present SEO strategy? Let’s face it, Social Media and many innovative new technologies have changed the SEO landscape over the past few years and this landscape is still evolving.Read More

Local SEO (Search Engine Optimization) is key for any small business website. How do you get more clicks and traffic, without taking on expensive, time-consuming web design projects? There are some things to do that don’t take a lot of effort, but reap huge rewards:Read More

The Internet marketplace is vast and there are millions of businesses competing for your customer's dollar. Building your reputation online is the best way to grab the customer, keep his business and increase profits. Online reviews can make or break your company, so it is important to get legitimate online reviews for your business.Read More

If you type “Toronto Plumber” on Google, you will get 523,000 hits. If you’re in the plumbing business, and trying to get clients, you have to somehow get noticed in that huge crowd. For most people that is a difficult proposition, what exactly can you do for plumber marketing?Read More

Some business owners think that local citations are only for businesses with a physical location. Most of them do not realize that even if they’re solely an os, they can still invest in local citations and take advantage of their benefits. You may think that making these efforts is unnecessary and irrelevant to an online business. However, the potential gains are something that should not be  ignored.Read More

Social media content marketing is constantly transforming. Marketing strategies used last year may not work to your advantage next year. In order for a business to outrun its competition, it has to keep up with changing trends for content campaigns.Read More

One of the unfortunate facts of Search Engine Optimization (SEO) is that small errors can impede your online efforts and drive traffic from your website, causing your ranking to drop. A desire to top the search engine ranking can cause clients to use overly aggressive SEO strategies or hire an SEO company that uses “black hat” practices. Even SEO experts can experience shock and surprise if things go wrong.Read More

You may spend a lot of time thinking about the text and content of your marketing emails. But if you don’t make them attractive with a catchy subject line or the first few lines of your message seem boring, subscribers may not open your message at all.Read More