Category

SEO
When the average person or business owner hears about search engine optimization (SEO), it often sounds like a foreign concept. Nonetheless, search engine optimization is an extremely useful digital marketing approach. SEO has many benefits, but most business owners stick to traditional methods because they don’t understand SEO.
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Website-homepage
It’s pretty common knowledge that search engine optimization (SEO) can dramatically improve your site and its rankings on search engine results. Since this field is constantly changing, errors and technical issues can crop up. However, most website owners tend to focus on bigger issues without knowing that there are smaller aspects that are important to...
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Before beginning work on an SEO campaign, first determine the current status of your website. This means checking which aspects your website performs well and where it needs improvement. You should not implement an SEO campaign just because it is what other marketers are doing. Just like your business goals, websites have different needs and...
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Map
Local SEO (Search Engine Optimization) is key for any small business website. How do you get more clicks and traffic, without taking on expensive, time-consuming web design projects? There are some things to do that don’t take a lot of effort, but reap huge rewards:
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search
In the past, SEO could be successful by flooding our websites with content, without regard to quality. This strategy is no longer a sustainable way to market your business. If the content you put on the Internet isn’t useful to potential customers, they’ll bounce very quickly.
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yahoo-google-bing-lssca
Canada is a fantastic place to run a business. The economy is constantly expanding, and many businesses are growing toward a fantastic future. Most companies realize that marketing plays a huge role in their business.
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Links
The online world can be a lucrative one if you play your cards right, but it can also be deadly to your business, should you make a mistake or two. Keep in mind that search engines are very tricky, and you may not know that you are breaking a strict regulation, resulting in a penalty.
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It is now evident that any suspected trail of unnatural outbound linking on your website will earn you a penalty from Google. It was reported a few weeks ago that Google would start to issue a number of penalties to websites with unnatural or artificial outbound links and we have now observed through industry news...
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Google has been firing off warning shots. They give offenders notice, and those offenders who deign to ignore their warning will face harsh rebuke in no time flat. Just a few weeks ago Google sent out warnings to a host of webmasters regarding bloggers fai lure to disclose free product reviews, and the accompanying no...
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Local SEO is a common strategy that is often used to drive business via online searches. Compared to standard SEO, you can use local SEO to stack the odds in your favor by increasing the chances of getting the right audience. A smart Local SEO strategy can be executed by targeting combination keywords and the...
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