By

John Vuong
Which Marketing Strategy is Most Effective
Small businesses have fewer resources than large companies, which means they can’t pursue all of the marketing strategies available to them — instead, they have to focus their resources on just a few options.
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How Marketing Influences Consumer Behaviour
What is it about marketing that makes people more likely to buy from one company vs. another? Understanding the psychology behind marketing and advertising can help you better understand your target market and make the right decisions about what marketing strategies to pursue.
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Why Simple Website Design Can Be The Best Option For Your Business
As a business owner, you’re probably aware of the fact that having a website that stands out can be great for your brand. However, if you’ve equated standing out to having a convoluted design, you might want to think again. Although it can be tempting to want a website that is full of all kinds...
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5 Things To Know About Web Design With WordPress
Did you know that there are around 455 million websites that were designed with WordPress? Realistically, that number is probably going to increase in the years to come. WordPress is arguably the most well known content management system (CMS) and that’s largely due to the fact that it is user friendly and incredibly customizable.
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How Much Should Web Design Cost? Here’s What To Consider
If you’re in need of a new website, or if you’re looking to make changes to an existing one, one of the first questions you have is probably ‘how much should web design cost?’. After all, getting a new website is an investment, and it’s important to know how much money you should expect to...
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5 Ways Your Web Design Layout Can Impact Your Business
Most of us have grown up hearing that looks aren’t everything. While that may be true for some areas in life, it’s certainly not true for web design. The truth is that the way your website looks can play a major role in how people respond to it. In fact, nearly 40% of people will...
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5 Ways Hiring A Web Development Agency Can Help Grow Your Business
When most businesses hire a web development agency to build a website, they don’t truly understand the value of what they’re investing in. Hiring a web design company is about much more than just having a website built. When it’s all said and done, that decision will likely benefit your business for years to come....
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How Marketing Helps Business in the 21st Century
If you’re like a lot of small business owners, the last 20 years have created a ridiculous amount of change in how your market your business. It seems like just a moment ago we were all placing ads in the Yellow Pages so that people would find our company and call for our products and...
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Is Advertising a Fixed Cost?
As you build your business, you know that you need effective marketing and advertising. There are costs involved, but these are an investment in your business. However, understanding these costs correctly is essential if you want the best return on your investment.
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The Business Owner’s Guide to What Web Design Is All About
Web design is a term that many people are familiar with, but lots of those people don’t actually have a strong understanding of what web design really entails. Having a good understanding of what to expect from web design can be invaluable to your business because it allows you to be more informed when hiring...
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