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Creating a Google My Business page is one of the best steps you can take to improve your online marketing. It’s a great way to put your business on the map and make Google more aware you exist. However, creating a page isn’t the only benefit you get. You also have the ability to make a simple GMB website to strengthen your online presence.
A website is a crucial part of your digital marketing strategy. For small businesses that don’t have one or can’t afford professional solutions, building a free Google business website is a good starting point. Even if you already have a site, it’s often a good idea to invest some time in optimizing your GMB this way. The more of Google’s services you use, the bigger you make your presence, and the easier it is for prospective customers to find you.
In general, small businesses can benefit most from learning how to create websites on Google. Smaller businesses don’t always have the resources to build more elaborate sites, so this can be a good alternative. Specifically, some of the businesses that can benefit greatly from using GMB include:
Keep these steps in mind to make setting up your GMB site simple and easy.
When you’ve added everything to your Google business site and you’re satisfied with what you have, click the “Publish” button in the upper right-hand corner. As an added note, you also have the option of purchasing a domain within the publishing process. If you don’t have a site yet, and if this is the only site you intend to use for your business, building a Google My Business website may be a good way to get yourself a basic site and start building your online presence.