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When the average person or business owner hears about search engine optimization (SEO), it often sounds like a foreign concept. Nonetheless, search engine optimization is an extremely useful digital marketing approach. SEO has many benefits, but most business owners stick to traditional methods because they don’t understand SEO.
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Website-homepage
It’s pretty common knowledge that search engine optimization (SEO) can dramatically improve your site and its rankings on search engine results. Since this field is constantly changing, errors and technical issues can crop up. However, most website owners tend to focus on bigger issues without knowing that there are smaller aspects that are important to...
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original content
As a wise business owner, you know that the internet is a great medium to promote your business. Since most people around the world have access to the internet, you can easily connect with potential clients and widen your reach on a global level. When you know the right methods to promote your business, online...
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One of the best things you can do for your website is to make it mobile friendly. In this day and age more people are viewing websites on their mobile devices than they are on their computers. In fact, most people who own a mobile device will use it to search the internet even if...
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Many business owners are hesitant to use links on their websites. Either they don’t know how to do it, or they’re scared to try. There are good reasons to be cautious, but if you create the right links you can draw traffic and increase your Google ranking.
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Infographics are beneficial for many reasons when creating content designed to promote a business. The use of charts, tables or graphs from a reliable source helps establish credibility. They also help legitimize a business as being an expert on a subject.
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It is now evident that any suspected trail of unnatural outbound linking on your website will earn you a penalty from Google. It was reported a few weeks ago that Google would start to issue a number of penalties to websites with unnatural or artificial outbound links and we have now observed through industry news...
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pay-per-click
Both PPC and SEO are important tools to use for any company which is serious in getting first place presence online in front of the competition. Both options are able to track and hopefully keep your target audience interested enough to find out who you are and what you sell.
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codes
Recently webmasters of myriad variety received a message which said: "Googlebot cannot access CSS and JS files on example.com". It's a warning letter, is what it is; and Google sent that warning letter out to almost every SEO implementation expert and webmaster on the market.
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seo
The deal is this, Yahoo and Google are now joining forces in a deal for search results. For the average computer user, search engine optimization or SEO is probably not something they’re normally concerned with or even aware of. SEO, is how search engines determine web page rankings.
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