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What is more important for a local business: being on top of the first page of Google or generating leads that result in new clients from your website? Everyday there are new companies popping up offering services that promise to get websites to the #1 paid ad or organic ranking spot on Google with a guarantee associated with that. They also claim that they are calling from Google.
Often, these businesses are offshore companies, though some Canadian companies also call and make these promises. Please beware and proceed with caution when these companies guarantee you to be at the top of Google.
Being on top of the first page of Google usually means you will be in the paid ads section of Google. Two main factors that wins the top spot of the auction are bid price and quality score. Below the paid section of Google ads are the organic section. This is the section where Local SEO Search focuses on helping clients achieve organic ranking. There are over 200 factors that determine why a website will appear on the first page organically and Google constantly updates their Algorithm if not daily, several hundred times a year, hence the reason we do not and cannot guarantee any business to be at the top on the first page of Google.
So going back to the initial question what is more important for a local business: being on top of the first page of Google or generating leads that result in new clients from your website? For most local businesses, all they care about is generating leads and getting new clients. It doesn’t matter how the clients find them, as long as the phones are ringing or forms are being filled online, a lead is a lead, a prospect is a prospect and a client is a client. Search Engine Optimization is the best option for local businesses who are looking to achieve organic traffic that will convert into leads, prospects and clients. The team at Local SEO Search will educate you on SEO, explain the process and show you why websites that are organically on the first page have a far greater chance of converting into a customer.
Call us today for a free website audit!
Here are several customer reviews of Local SEO Search Inc. https://www.localseosearch.ca/testimonials/